Planning a road trip across Georgia in 2025? One of the first questions every traveler asks is: “How much is car rental really going to cost?” Whether you’re cruising between cities, tackling mountain passes, or exploring hidden corners of the country, we’ve broken down the key figures you need to budget like a pro — and get the best value from your rental.
Daily Rental Rates: What to Expect
In 2025, car rental prices in Georgia remain among the most affordable in Europe and the Caucasus — but they vary significantly by vehicle type, season, and rental duration. On average:
- Economy & Compact Cars: From around $25 – $40 per day in the low season, rising to $40 – $55 in peak months. These are ideal for city exploration and short highway trips.
- Mid‑Size & Sedans: Around $35 – $55 per day, offering more comfort and luggage space for longer drives.
- SUVs & Crossovers: Typically $50 – $90 per day, with prices rising during summer and winter when demand is highest. These are perfect for mountain routes or adventurous road trips.
- Premium & Luxury Vehicles: Some upscale SUVs and larger cars can cost $100 – $150+ per day depending on specs and availability.
The main factors that influence price are seasonality, type of car, insurance options, and whether you pick up the vehicle at an airport or in the city center.
Seasonality Matters
Georgia’s tourism seasons heavily impact rental costs:
- Peak season (June – August): Prices can spike 25–40% due to high demand — especially for SUVs and family cars.
- Shoulder seasons (April–May, September–October): These months often offer the best balance of price and weather, with lower daily rates and excellent availability.
- Off‑season (November–March): Rental rates are lowest, though winter driving conditions may require an SUV or 4×4 for some routes.
Booking early (4–8 weeks in advance) almost always results in better rates and more choice — especially during busy summer months.
What’s Really Included
Most Georgian car rentals in 2025 include:
- Basic insurance
- Unlimited mileage (usually for rentals longer than a day)
- Roadside assistance
- Standard fuel policy
However, additional costs can add up quickly if you choose extras like full insurance coverage, airport pickup, additional drivers, or GPS units — these can raise the daily price by $10–$20 or more.
Real‑World Price Examples
- Budget hatchbacks and compacts can start as low as €20–€30 (~$22–$33) per day when booked early.
- SUVs like a Hyundai Tucson often start around €34–€50 ($35–$55) per day in many Georgia rentals.
- Larger or premium vehicles — including 7‑seat or high‑clearance 4×4 SUVs — may reach €60–€112 ($60–$120+) per day.
Smart Ways to Save
- Book your car well in advance
- Compare prices across companies
- Avoid picking up at airports if you want to save a little
- Rent longer than a week — daily rates often drop for extended bookings
Final Thoughts
In 2025, renting a car in Georgia is affordable and flexible, especially compared with Western Europe or North America. With daily rates for economy cars starting around $25–$40 and SUVs typically $50–$90, you can plan an incredible road trip without breaking the bank. Factoring in seasonal demand, vehicle choice, and extras like insurance will help you budget accurately and get the most value from your Georgian adventure.
Ready to hit the road? Georgia’s landscapes are waiting — and with smart planning, you’ll enjoy the freedom of exploring them on your own terms.
